Hey, if you’re climbing the marketing career ladder-maybe fresh from Google Analytics training at the Partner Summit in Mountainview, California-you know the drill: wrestling tag management, drowning in KPIs and metrics. But dumping data on CEOs? That’s just “data puking.” Discover how to craft insights that sway execs, boost your influence, and skyrocket your career.
Dynamic Occupations in Marketing: Using AI to Build Your Own “Niche” Agency
Ever thought about running your own marketing agency with AI but felt overwhelmed by the competition? This guide shows how AI lets you start a profitable niche agency, from spotting market gaps to crafting targeted campaigns. You’ll get clear steps to build something tailored just for you.
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Omnichannel Marketing Trends: Why Your AI Needs to Sound Different on TikTok vs. LinkedIn
You’re juggling social media platforms for your brand, but notice your AI voice falls flat on TikTok while it shines on LinkedIn. That’s because audiences expect wildly different vibes-think punchy short form video content on one versus polished insights on the other. Here’s why tailoring your AI’s tone across channels is key to omnichannel integration success.
Highest Marketing Salary: Why the “AI Orchestrator” is the New $200k+ Role
Ever wonder why some marketing pros are pulling in 200k+ salaries while others stick to the usual grind? The secret is the AI Orchestrator role-a new kind of AI generalist who ties AI tools into marketing strategies like a pro.
In this piece, you’ll see exactly what they do, the skills that pay off big, and how to position yourself for it.
The Brand Manager’s Paradox: Managing Everyone’s Opinion While Driving a Singular Vision.
As a brand manager, you’re bombarded with stakeholder opinions-echoing the Abilene Paradox-yet must drive one clear vision. Sound familiar in your marketing career?
Draw from Jim Collins‘ Good to Great: harness level 5 leadership, the hedgehog concept, and culture discipline to cut through the noise.
Comedy Gold Sponsor Activation: Using AI to Find the Funny in Boring Products
Ever tried marketing a product so boring it makes toothpaste look thrilling? What if AI could spot the comedy gold hiding in those everyday essentials, like turning a plain widget into a genius panda 50 times funnier pitch? You’ll see how this genius trick brings buzz to the mundane.
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Why Your Brand Guidelines are Being Ignored—How to Build a “Living Style Guide” with AI.
Hey, marketing pro-tired of your brand guidelines gathering dust while teams churn out ai-generated content that misses the mark? You’re not alone in these content mistakes. Discover how to build a “living style guide” with MSN AI, KIVA AI SEO Agent, and GPT-4 Turbo for dynamic enforcement, human oversight, and fact-checking. Reclaim consistency and boost your career without the headaches.
Corporate Brand Management is a Bureaucratic Hell—The “Agile Brand” Framework for Modern Leaders.
Stuck in marketing career ruts where Corporate Brand Management is a Bureaucratic Hell? Endless approvals and siloed teams kill your creativity and growth. As a modern leader, you need speed and impact. Discover the “Agile Brand” Framework-with cross-functional squads, data-driven iteration, and real-world case studies-to break free, boost ROI, and position yourself for top roles. Transform bureaucracy into breakthrough success.
Video Marketing Tips: Building a Viral Video Script with “Human-Centric” AI Prompts
Struggling to make your video ads go viral? You’re not alone-most scripts fall flat without that human touch. In this guide, you’ll learn how to use human-centric AI prompts to craft engaging video scripts that connect emotionally and spread like wildfire with creativity.
Key Takeaways:
Focus on human psychology triggers like curiosity and emotion in AI prompts to craft hooks that grab attention instantly and boost virality through =&0=&. Use storytelling-focused prompts for character development and narrative arcs, ensuring emotional resonance that keeps viewers hooked throughout. Iterate with AI using emotional peaks and strong CTAs, testing for optimization to create scripts that drive shares and engagement.Understanding Viral Video Essentials
Creating videos that explode across LinkedIn, YouTube, and X starts with mastering the timeless principles that make content impossible to scroll past. Emotional connection draws viewers in by mirroring their own experiences or aspirations. Small businesses and team s use this to build loyalty without budget s.
Hashtag Hero: Using AI to Find the “White Space” in Oversaturated Social Feeds
Struggling to cut through the noise on social media, much like trying to win at tennis doubles with strategies from Coach Addison without a clear opening? You’re not alone-oversaturated feeds make it tough to get noticed with generic hashtags.
Learn how AI spots the white space: low-competition tags that boost your organic search reach without the paid search grind.
Product Marketing is Just Writing Sales Decks—Unless You Own the Customer Voice.
Hey, if you’re climbing the product marketing ladder, you’ve probably spent too many hours cranking out sales decks that feel disconnected from real buyers. In marketing career advice from the Product Marketing Alliance and Twitter (X) threads, the trap is clear: without owning the Voice of the Customer (VOC), you’re missing customer feedback, pain points, and social media gold. This piece shows how VOC mastery transforms decks, boosts your career, and makes you indispensable.
Why Your Product Launch is Going to Flop—The AI Gap Analysis That Saves Your GTM Strategy.
Hey fellow marketer, you’ve nailed the go-to-market playbook before-but that next product launch feels shaky. Traditional market research misses AI blind spots, leaving risk detection gaps that tank strategies.
Discover why your launch might flop without Generative AI, and get our AI Consulting-backed Gap Analysis to fix it. From customer insights to predictive forecasting, bridge the AI gap and supercharge your GTM success.
Guerrilla Marketing Innovations: How to Prompt for Viral Ideas on a $0 Budget
Running a guerrilla marketing campaign on a $0 budget? You’re probably a startups founder or indie hustler looking for creative ways to grab attention without spending a dime. This guide shows you how to craft AI prompts that spark viral ideas, from street stunts to social media hijacks.
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PMMs are the Most Misunderstood Role in Tech—How to Become the “Bridge” No One Can Fire.
Are you a marketer eyeing product marketing but hearing PMMs are misunderstood-and maybe expendable? In this Humans of MarTech episode with Phil Gamache of We’re Not Marketers, uncover why PMMs are tech’s vital “bridge” between product, sales, and customers. Get the skills, steps, and proof to land your role, measure impact, and become unfireable.
Trendspotting Meaning: Why Your AI Assistant Needs to Be Your New Creative Director
Ever feel like trends hit so fast you can’t keep up, no matter how creative you are? Your AI assistant can step in as your new creative director, leveraging AI agents to spot patterns in data that boost human creativity. Here’s why making that shift changes everything.
Key Takeaways:
AI excels at trendspotting by processing real-time data and recognizing =&0=& at scale, surpassing human limitations in speed and accuracy for creative foresight. Elevate your AI assistant to creative director role: it spots emerging trends before they peak, guiding content and design decisions proactively. Future-proof creativity by partnering with AI-leverage its superhuman detection for innovative applications in content creation and =&1=&.The Rise of Trendspotting in Creative Work
In today’s fast-paced creative industries, spotting emerging trends early can make or break a campaign, turning good ideas into cultural phenomena. Creative teams and leaders rely on this skill to stay ahead in the creator economy. It fuels creative direction that resonates with shifting audience preferences.
Agency Growth is a Trap: Why Scaling to 50 People Might Be Your Worst Business Move.
Hey, marketing agency founder chasing that startup dream of scaling big? If you’re in the Minnesota Entrepreneurs network or hustling at MnE meetups-or even drawing inspo from the Harare Market Place grind-watch out for premature scaling. This piece exposes why hitting 50 people could tank your business, with real agency pitfalls, cash flow traps, and smarter alternatives like AI tools. Stay lean and thrive.
Product Launch Social Media Posts: A 7-Day AI Workflow for “Hype-Building”
Launching a product but struggling to Obey AI build real hype on social media? This 7-day AI workflow walks you through audience analysis, teaser posts, visuals, and countdowns using tools like ChatGPT and Midjourney. You’ll end up with a ready-to-post sequence that gets people talking.
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Cat Memes to Marketing Gold: Using AI to Translate Gen-Alpha Slang for Your Brand
Ever catch yourself scratching your head at Gen Alpha alpha slang blowing up on TikTok, like “skibidi” or “rizz,” and wonder how it fits your brand? You’re not alone-kids these days speak a whole different language that’s shaping trends fast. Stick around to see how AI turns those cat memes into marketing gold by translating it all for you.
Why Your Best Employees are Leaving—The Leadership Shift That Turns an Agency into a Wealth Engine.
Hey, marketing leader-tired of losing top talent to Upwork gigs or ChatGPT-powered freelancing? This warning signal in your agency workplaces: best employees quietly quitting amid micromanagement. Kelly Monahan reveals the leadership shift from boss to coach-empowering ownership, profit-sharing, and innovation. Turn exodus into a wealth engine with proven strategies and case studies.
Running an Agency is a Financial Nightmare—The “Productized Service” Model That Scales Without You.
Hey, if you’re in marketing career advice mode running a U.S. marketing agency, you know the drill: razor-thin margins, erratic cash flow from late payments, and endless scope creep killing your profits. The 2025 Agency Pricing & Cash Flow Report via Ignition confirms it-most agencies are barely surviving.